| 授業名 | Entrepreneurial Thinking (Winter Program) |
|---|---|
| Course Title | Entrepreneurial Thinking (Winter Program) |
| 担当教員 Instructor Name | Louie Wong |
| コード Couse Code | NUC601_N21B |
| 授業形態 Class Type | 講義 Regular course |
| 授業形式 Class Format | Live Virtual |
| 単位 Credits | 2 |
| 言語 Language | EN |
| 科目区分 Course Category | 専門教育科目 / Specialized Subject |
| 学位 Degree | BBA |
| 開講情報 Terms / Location | 2021 UG Nisshin Fall Intensive |
授業の概要 Course Overview
Misson Statementとの関係性 / Connection to our Mission Statement
授業の目的（意義） / Importance of this course
Entrepreneurs are primarily defined by a mindset that produces valuable new insights identifying new opportunities in untapped fields. This mindset is not only beneficial to entrepreneurs: it can vastly improve the capability of any professional to manage their responsibilities more effectively and efficiently, and produce groundbreaking results. In considering the ever-evolving circumstances that cause shifts in commerce around the world, development of entrepreneurial thinking will instill the resourcefulness, flexibility, and creativity necessary to anticipate and lead the future of business.
The ability of entrepreneurs (or intrapreneurs) to think and act differently is often painted as a mysterious skill exhibited by those with an innate talent, or from an environment that spurs innovation. However, this program aims to demystify entrepreneurial thinking by defining a model synergizing dynamic capabilities making better use of resources, technology, and behavioral tools. Through application and implementation of this framework, participants will acquire the competencies necessary to discover and exploit novel insights, and to create and capture new opportunities.
The ability of entrepreneurs (or intrapreneurs) to think and act differently is often painted as a mysterious skill exhibited by those with an innate talent, or from an environment that spurs innovation. However, this program aims to demystify entrepreneurial thinking by defining a model synergizing dynamic capabilities making better use of resources, technology, and behavioral tools. Through application and implementation of this framework, participants will acquire the competencies necessary to discover and exploit novel insights, and to create and capture new opportunities.
到達目標 / Achievement Goal
=============================================================================
Speakers: Mr. John Kojiro Moriwaka, Mr. Jocelyn Bouchet and Ms. Noriko Shindo
Instructors: Prof. Ricky Lim, Prof. Hoe Chin Goi, Prof. Louie Wong and Prof. Dan Qin
Schedule: Jan. 21st (orientation), 24th - 27th (lecture, presentations & event), 31st (group project)
Class hours will be according to JST, more below.
Speakers: Mr. John Kojiro Moriwaka, Mr. Jocelyn Bouchet and Ms. Noriko Shindo
Instructors: Prof. Ricky Lim, Prof. Hoe Chin Goi, Prof. Louie Wong and Prof. Dan Qin
Schedule: Jan. 21st (orientation), 24th - 27th (lecture, presentations & event), 31st (group project)
Class hours will be according to JST, more below.
本授業の該当ラーニングゴール Learning Goals
*本学の教育ミッションを具現化する形で設定されています。
LG1 Critical Thinking
LG2 Diversity Awareness
LG3 Ethical Decision Making
LG4 Effective Communication
LG6 Managerial Perspectives (BBA)
LG2 Diversity Awareness
LG3 Ethical Decision Making
LG4 Effective Communication
LG6 Managerial Perspectives (BBA)
受講後得られる具体的スキルや知識 Learning Outcomes
- Understand how entrepreneurs are capable of innovating and creating new values
- Organize and exploit resources purposefully
- Draw on behavioral insights and experimental techniques for entrepreneurial decisions
- Leverage technology for innovation, both disruptive and non-disruptive (new market)
- Organize and exploit resources purposefully
- Draw on behavioral insights and experimental techniques for entrepreneurial decisions
- Leverage technology for innovation, both disruptive and non-disruptive (new market)
SDGsとの関連性 Relevance to Sustainable Development Goals
Goal 4 質の高い教育をみんなに（Quality Education）
教育手法 Teaching Method
| 教育手法 Teaching Method | % of Course Time | |
|---|---|---|
| インプット型 Traditional | 0 % | |
| 参加者中心型 Participant-Centered Learning | ケースメソッド Case Method | 100 % |
| フィールドメソッド Field Method | 0 % | 合計 Total | 100 % |
事前学修と事後学修の内容、レポート、課題に対するフィードバック方法 Pre- and Post-Course Learning, Report, Feedback methods
This course will be made up of 4 lectures, 3 presentations, 1 workshop and a final group project:
- The lectures will provide participants with tools to help adopt this particular mindset and way of thinking in order to gain insights on finding new opportunities and creating new values
- The presentations will bring actual experiences and truths from the entrepreneurial ecosphere;
- The workshop will allow the participants to practice and develop their pitching abilities;
- The group project will develop intercultural & decision-making competencies while giving participants of all backgrounds the opportunity to work together as a structured team under the leadership of selected members.
Duration (JST):
===========
Orientation & Welcome Party 100 mins. 15:00 onwards
Presentations 100 mins. each 11:00 - 12:40
Workshop 100 mins. 11:00 - 12:40
Lectures. 200 mins. each 13:40 - 17:20
Group Project 400 mins. 11:00 - 17:50
- The lectures will provide participants with tools to help adopt this particular mindset and way of thinking in order to gain insights on finding new opportunities and creating new values
- The presentations will bring actual experiences and truths from the entrepreneurial ecosphere;
- The workshop will allow the participants to practice and develop their pitching abilities;
- The group project will develop intercultural & decision-making competencies while giving participants of all backgrounds the opportunity to work together as a structured team under the leadership of selected members.
Duration (JST):
===========
Orientation & Welcome Party 100 mins. 15:00 onwards
Presentations 100 mins. each 11:00 - 12:40
Workshop 100 mins. 11:00 - 12:40
Lectures. 200 mins. each 13:40 - 17:20
Group Project 400 mins. 11:00 - 17:50
授業スケジュール Course Schedule
第1日（Day1）
Day 0 PM Orientation & Welcome PartyDay 1 AM Startup Ecosystem, Mr. John Kojiro Moriwaka
Day 1 PM Insights from Entrepreneurs, Prof. Lim
●使用するケース
Case: Lemonade: Delighting Insurance Company Consumers (IN1673)Reading: What Makes Entrepreneurs Entrepreneurial? (UV1356)
第2日（Day2）
Day 2 AM Pitching Workshop, Mr. John Kojiro MoriwakaDay 2 PM Innovative Application of Resources, Prof. Goi
●使用するケース
Case: “What's wrong with the venture gestation of the KYUBI team?” (original case)Reading: A Valuable Chain: Real World Strategies for Analyzing the Value Chain, Applying the VRIO Framework (Resource Based View), and Recognizing Core Competencies (HBR)
第3日（Day3）
Day 3 AM AR Innovation and Challenges, Mr. Jocelyn BouchetDay 3 PM Leveraging Technology for Innovation, Prof. Wong
●使用するケース
Case: Ping An Good Doctor: Creating a Nondisruptive Solution for China's Healthcare System (IN1724-PDF-ENG)Reading:
- W. Chan Kim & Renée Mauborgne, “Nondisruptive Creation: Rethinking Innovation and Growth,” MIT Sloan Management Review, Spring 2019.
https://sloanreview.mit.edu/article/nondisruptive-creation-rethinking-innovation-and-growth/
- C.M. Christensen, M. E. Raynor & R. McDonald, “What is Disruptive Innovation?” Harvard Business Review, December 2015.
https://hbr.org/2015/12/what-is-disruptive-innovation
第4日（Day4）
Day 4 AM Sustainable Lifestyle as a Business, Ms. Noriko ShindoDay 4 PM Gaining Behavioral Insights and Nudging, Prof. Qin
●使用するケース
Case: “Behavioural Insights Team (A), (B)” (HBP)第5日（Day5）
Day 5 AM Group Project WorkDay 5 PM Group Project Presentation
成績評価方法 Evaluation Criteria
*成績は下記該当項目を基に決定されます。
*クラス貢献度合計はコールドコールと授業内での挙手発言の合算値です。
Group Project (i.e. Simulation):
=======================
This group project will be a case simulation, where all the groups will receive a published case with a scenario designed by the panel. Each group will then analyze the case and develop a new value proposition in light of the scenario, implementing everything they have learned throughout the program and from outside the program as well.
The evaluation will be carried out on the basis of the feasibility, originality, and value of the proposed solution, as well as the structure of the presentation.
Final Report:
==========
Each member of the group will submit a 2-page reflection report reviewing their group project, detailing their individual perspective on the organization of the group’s work, the process and value of their group’s proposal.
*クラス貢献度合計はコールドコールと授業内での挙手発言の合算値です。
| 講師用内規準拠 Method of Assessment | Weights |
|---|---|
| コールドコール Cold Call | 0 % |
| 授業内での挙手発言 Class Contribution | 40 % |
| クラス貢献度合計 Class Contribution Total | 40 % |
| 予習レポート Preparation Report | 0 % |
| 小テスト Quizzes / Tests | 0 % |
| シミュレーション成績 Simulation | 40 % |
| ケース試験 Case Exam | 0 % |
| 最終レポート Final Report | 20 % |
| 期末試験 Final Exam | 0 % |
| 参加者による相互評価 Peer Assessment | 0 % |
| 合計 Total | 100 % |
評価の留意事項 Notes on Evaluation Criteria
As an intensive/project course, the final grade will not be taken into account for the GPA.Group Project (i.e. Simulation):
=======================
This group project will be a case simulation, where all the groups will receive a published case with a scenario designed by the panel. Each group will then analyze the case and develop a new value proposition in light of the scenario, implementing everything they have learned throughout the program and from outside the program as well.
The evaluation will be carried out on the basis of the feasibility, originality, and value of the proposed solution, as well as the structure of the presentation.
Final Report:
==========
Each member of the group will submit a 2-page reflection report reviewing their group project, detailing their individual perspective on the organization of the group’s work, the process and value of their group’s proposal.
教科書 Textbook
- -「No Textbook」-（-）
参考文献・資料 Additional Readings and Resource
授業調査に対するコメント Comment on Course Evaluation
担当教員のプロフィール About the Instructor
Louie Wong is a Professor at NUCB Business School, Graduate School of Management. He is an active researcher and educator with extensive teaching, research, and industry experience. Louie received his Ph.D. degree in Information Systems from City University of Hong Kong. He also holds an MBA degree, a Bachelor and a Master of Science degrees in Computer Science. Before joining NUCB Business School, Louie was a Visiting Fellow at City University of Hong Kong. In the last 15 years, Louie has designed and taught various undergraduate and graduate business courses in Hong Kong and Japan.
Louie's research interests include management information systems, digital transformation, blockchain, social media, knowledge management, supply chain management, information security, and action research. He currently serves as an Associate Editor for Information Systems Journal. His research has been published in prominent international peer-reviewed journals and proceedings of conferences.
（実務経験 Work experience）
Besides, Louie is also a seasoned business executive with decades of industry experience in the Asia Pacific region. Prior to his academic career, Louie served in various senior management positions at leading multinational companies such as Digital Equipment Corporation (DEC), Compaq, Check Point Technologies, and Citrix. His last industry position was the Chief Marketing Officer of a listed company in the new media industry.
Refereed Articles
- (2023) Instant messaging, interruptions, stress and work performance. Information Technology & People 0959-3845
- (2023) The art of digital transformation as crafted by a chief digital officer. International Journal of Information Management 69(102617): 0268-4012
- (2022) Information Systems as a Nexus of IT Systems: A New View of Information Systems Practice. Journal of Information Technology 37(4): 0268-3962
- (2022) Working around inadequate information systems in the workplace: An empirical study in Romania. International Journal of Information Management 64(102471): 0268-4012
- (2021) The coordination of workarounds: Insights from responses to misfits between local realities and a mandated global enterprise system. Information & Management 58(103530): 0378-7206
Refereed Proceedings
- (2023). Spearheading Digital Transformation: The Role of the Chief Digital Officer. PACIS 2023 Proceedings .Pacific Asia Conference on Information Systems (PACIS) 2023. 1. 3. Nanchang, China
- (2023). Developing Guanxi Through Social Media: User Archetypes and Influencing Factors. ECIS 2023 Research-in-Progress Papers .The 31st European Conference on Information Systems (ECIS), Kristiansand, Norway. 1. 3. Kristiansand, Norway
- (2023). The Impact of Social Media on Digital Guanxi Development in the Chinese Workplace. Proceedings of the 56th Hawaii International Conference on System Sciences .The Impact of Social Media on Digital Guanxi Development in the Chinese Workplace. 1. 3. Maui, Hawaii, USA
- (2020). Beneficial Non-Compliance with Inadequate Information Systems. International Conference on Information Systems (ICIS) 2020 Proceedings .International Conference on Information Systems (ICIS) 2020. 1. 3. India
- (2019). Adopted Globally but Unusable Locally: What Workarounds Reveal about Adoption, Resistance, Compliance and Non-Compliance. Proceedings of the 27th European Conference on Information Systems (ECIS) .27th European Conference on Information Systems (ECIS 2019). 1. 3. Stockholm, Sweden