In line with our mission to develop a “Frontier Spirit,” this course prepares students to navigate the complex global business environment. Through real-world case studies, students learn to manage cross-border challenges and make innovative, socially responsible decisions that advance international business and global society.

With this course, students will deepen their understanding of current concepts and analytical frameworks required to evaluate the global business environment and its direct influence on multinational operations. Through the analysis of real-world case studies, students explore global strategy development, market entry modes, and organizational structures. This practical approach provides necessary insights to navigate the complex interdependencies of internationalization, ultimately preparing them to lead effectively in a dynamic global economy.

Upon completion of this course, students will be able to understand the global business environment and apply appropriate frameworks to analyze international business opportunities and challenges.

*本学の教育ミッションを具現化する形で設定されています。

1. Evaluate the changing international business environment and its impact on the activities of multinational companies.
2. Analyze market entry strategies and modes of expansion for international operations.
3. Examine the management of global business functions and operations, aligning them effectively with corporate strategy.
4. Assess the international business strategies adopted by multinational enterprises.
5. Understand organizational ethical issues within international business management.

教育手法 Teaching Method		% of Course Time
インプット型 Traditional		0 %
参加者中心型 Participant-Centered Learning	ケースメソッド Case Method	100 %
	フィールドメソッド Field Method	0 %
合計 Total		100 %

1. Course materials provided by the instructor (either beforehand or in class) will include lecture handouts and presentations, case studies, and supplementary discussion materials.

Assigned case studies will be distributed ahead of each class. Students are expected to dedicate a minimum of three hours of preparation time per case. This course emphasizes self-directed learning; students should actively apply course concepts to cases and contribute meaningfully to class discussions. Therefore, thorough preparation and active participation are highly encouraged.

2. Feedback on reports is provided individually during office hours in the instructor's office. Additionally, comments will be attached and returned via Google Classroom.

3. Kindly refer to the NUCB Library to access additional resources for this course.

*成績は下記該当項目を基に決定されます。
*クラス貢献度合計はコールドコールと授業内での挙手発言の合算値です。

講師用内規準拠 Method of Assessment	Weights
コールドコール Cold Call	10 %
授業内での挙手発言 Class Contribution	60 %
クラス貢献度合計 Class Contribution Total	70 %
予習レポート Preparation Report	15 %
小テスト Quizzes / Tests	0 %
シミュレーション成績 Simulation	0 %
ケース試験 Case Exam	0 %
最終レポート Final Report	15 %
期末試験 Final Exam	0 %
参加者による相互評価 Peer Assessment	0 %
合計 Total	100 %

評価の留意事項　Notes on Evaluation Criteria

1. Attendance & Participation
Regular attendance and active participation are expected in every class. Please note that missing classes will have a direct impact on your participation grade.

2. Classroom Engagement
Class participation is evaluated not just by the frequency of your comments, but by your attitude, listening skills, and the insightfulness of your contributions.

Thoroughly analyzing the assigned cases before class is essential for constructing arguments and keeping our discussions focused. Additionally, you are highly encouraged to research recent news and supplementary information about the case companies prior to class.

3. Small-Group Work & Activities
Active collaboration during pre-class small groups and in-class activities is critical for earning a high participation score. Your grade will be affected if you arrive after group discussions conclude, remain passive without contributing, or take unexcused breaks during team activities.

4. Final Report Guidelines
The final report assesses your research, writing, and self-reflection skills. To earn a high score, your report must meet the following criteria:

Logical Structure: Organize your report cohesively so that ideas flow smoothly from one point to the next.
Theoretical Application: Apply the frameworks and theories learned in class to demonstrate a deep understanding of the material.
Visual Evidence: Incorporate statistics, graphs, diagrams, and charts to present your findings clearly and legibly.
Academic Formatting: Use clear headings and cite all sources using proper academic referencing.

• N/A「N/A」N/A（N/A）N/A

1. Ahi, A. A., Sinkovics, N., Shildibekov, Y., Sinkovics, R. R., & Mehandjiev, N. (2022). Advanced technologies and international business: A multidisciplinary analysis of the literature. International Business Review, 31(4), 101967.
2. Brouthers, K. D., Chen, L., Li, S., & Shaheer, N. (2022). Charting new courses to enter foreign markets: Conceptualization, theoretical framework, and research directions on non-traditional entry modes. Journal of International Business Studies, 1-28.
3. Kampouri, K., & Hajidimitriou, Y. (2025). Family SMEs post-entry in international markets: Decision modes on foreign partners. Review of International Business and Strategy, 35(2-3), 128-143.
4. Lin, W. T., Chen, Y. Y., Ahlstrom, D., & Wang, L. C. (2020). Does international expansion constrain growth? Business groups, internationalization, institutional distance, and the Penrose effect. Multinational Business Review.
5. Meyer, K. E., Li, J., & Brouthers, K. D. (2023). International business in the digital age: Global strategies in a world of national institutions. Journal of International Business Studies, 54(4), 577.

Newly Assigned Course.

（実務経験 Work experience）