シラバス Syllabus

授業名 Leadership in Cross-Cultural Digital World
Course Title Leadership in Cross-Cultural Digital World
担当教員 Instructor Name Giulio Toscani
コード Couse Code NUC448_N25A
授業形態 Class Type 講義 Regular course
授業形式 Class Format On Campus
単位 Credits 2
言語 Language EN
科目区分 Course Category 専門教育科目 / Specialized Subject
学位 Degree BBA
開講情報 Terms / Location 2025 UG Nisshin Term2

授業の概要 Course Overview

Misson Statementとの関係性 / Connection to our Mission Statement

Mission Statement:

The "Leadership in a Cross-Cultural Digital World" course empowers leaders to navigate the complexities of global digital environments by fostering cultural intelligence, adaptive communication, and strategic decision-making. Through a blend of cutting-edge insights and practical applications, participants will develop the skills to lead diverse teams, bridge cultural gaps, and drive innovation in an increasingly interconnected world. This course equips leaders with the tools to harness digital transformation while embracing cultural diversity as a competitive advantage.

授業の目的(意義) / Importance of this course

In today’s interconnected and technology-driven business environment, leaders must navigate cultural diversity while leveraging digital tools to drive success. This course is essential for professionals aiming to develop adaptive leadership skills that foster collaboration, innovation, and resilience in a globalized digital landscape.

Bridging Cultural Differences: Effective leadership in the digital era requires an understanding of diverse cultural perspectives to build inclusive, high-performing teams across borders.

Leveraging Digital Transformation: With AI, big data, and automation reshaping industries, leaders must integrate technology with cultural intelligence to make informed, strategic decisions.

Enhancing Global Collaboration: Remote and hybrid work models demand new communication and management strategies. This course equips leaders with the skills to foster productivity and engagement in virtual, multicultural environments.

Driving Innovation Through Diversity: Cultural diversity fuels creativity and problem-solving. Leaders who can harness diverse perspectives will drive competitive advantage and sustainable growth.

Adapting to Rapid Change: In a fast-evolving digital economy, leaders must remain agile, continuously learning and adapting to emerging technologies and shifting cultural dynamics.

到達目標 / Achievement Goal


Develop Cross-Cultural Leadership Skills: Equip participants with the ability to navigate and lead effectively in diverse cultural and digital environments, fostering inclusivity and global collaboration.
Master Digital Communication and Collaboration: Enhance proficiency in digital tools and virtual communication strategies to lead remote and multicultural teams with clarity and impact.
Apply Strategic Thinking in a Digital World: Enable leaders to make data-driven decisions, leveraging AI and Big Data to manage complexity and drive innovation across global markets.
Build Cultural Intelligence (CQ) for Business Success: Strengthen participants’ ability to understand, adapt to, and leverage cultural differences to create competitive advantages in international business.
Lead Digital Transformation Across Borders: Provide the knowledge and frameworks to implement digital transformation strategies that align with cultural nuances and global business dynamics.
Enhance Agility and Adaptability – Develop the mindset and skills necessary to respond effectively to the rapidly changing digital and global business landscape.
Foster Ethical and Inclusive Leadership: Encourage responsible leadership by integrating ethical considerations and inclusive practices into decision-making and digital strategy execution.
Drive Innovation through Diversity: Leverage the power of cross-cultural perspectives and digital tools to foster creativity, problem-solving, and breakthrough innovations.
Manage Remote and Hybrid Teams Effectively: Equip leaders with strategies to optimize team performance, engagement, and collaboration in virtual and hybrid work settings.
Cultivate a Future-Ready Leadership Approach: Prepare participants to lead with vision, adaptability, and resilience in an increasingly interconnected and digital-first world.

本授業の該当ラーニングゴール Learning Goals

*本学の教育ミッションを具現化する形で設定されています。

LG1 Critical Thinking
LG2 Diversity Awareness
LG7 International Perspectives (BA)

受講後得られる具体的スキルや知識 Learning Outcomes


Navigate Cross-Cultural Leadership Challenges: Develop the ability to lead diverse teams effectively by understanding cultural differences, communication styles, and decision-making processes in a digital environment.
Apply Digital Leadership Strategies: Leverage digital tools and AI-driven solutions to enhance collaboration, innovation, and team performance across global and remote work settings.
Foster Inclusive and Adaptive Leadership: Cultivate an inclusive leadership approach that embraces cultural diversity, adaptability, and emotional intelligence to build high-performing teams.
Enhance Virtual Communication and Collaboration: Master best practices for leading virtual teams, managing cross-cultural interactions, and ensuring alignment in distributed digital workplaces.
Drive Digital Transformation with Cultural Awareness – Understand how cultural perspectives influence digital transformation strategies and develop skills to implement technology-driven changes effectively.
Develop Global Mindset and Strategic Agility: Strengthen the ability to think globally, anticipate cultural nuances in business decisions, and adapt leadership styles to dynamic, technology-driven markets.
Address Ethical and Cultural Challenges in Digital Leadership: Identify and resolve ethical dilemmas and cultural conflicts that arise in digital leadership, ensuring responsible and ethical decision-making.

SDGsとの関連性 Relevance to Sustainable Development Goals

Goal 4 質の高い教育をみんなに(Quality Education)

教育手法 Teaching Method

教育手法 Teaching Method % of Course Time
インプット型 Traditional 50 %
参加者中心型 Participant-Centered Learning ケースメソッド Case Method 30 %
フィールドメソッド Field Method 20 %
合計 Total 100 %

事前学修と事後学修の内容、レポート、課題に対するフィードバック方法 Pre- and Post-Course Learning, Report, Feedback methods

Before the course begins, participants will receive curated reading materials and case studies to establish foundational insights,
Following the course, participants will develop an assignment to apply key learnings in their professional environments. They will engage in case study analysis to address cross-cultural digital challenges.
The post-course assessment will measure individual progress, complemented by instructor feedback, upon request, to offer insights into leadership strengths and areas for improvement. Participants will complete a course feedback survey to evaluate the program’s effectiveness Required amount of preparation: there will be 7 cases and a final individual report. The cases require at least 2 hours each, Minimum 14 hours.The final report is approximately 10 hours

授業スケジュール Course Schedule

第1日(Day1)

Day 1: Foundations of Cross-Cultural Leadership in the Digital Age
Objective: Understand the key principles of leadership in a multicultural and digital business environment.
Topics:
Cultural intelligence (CQ) and its role in digital leadership
Challenges and opportunities in global virtual teams
Frameworks for leading across cultures



●使用するケース
Case Study: Airbnb's Global Expansion Strategy

第2日(Day2)

Day 2: Communication Strategies in Multicultural Digital Teams
Objective: Develop effective cross-cultural communication skills in a digital work environment.
Topics:
High-context vs. low-context communication styles
Managing language barriers and virtual miscommunication
Digital tools for cross-cultural collaboration



●使用するケース
Case Study: Slack – Bridging Global Team Communication

第3日(Day3)

Day 3: Decision-Making and Conflict Resolution in Cross-Cultural Teams
Objective: Learn how cultural backgrounds impact decision-making and conflict resolution.
Topics:
Individualism vs. collectivism in decision-making
Handling conflicts in a multicultural digital environment
Ethical dilemmas and cultural biases in leadership



●使用するケース
Case Study: Nissan-Renault Alliance – Cross-Cultural Challenges

第4日(Day4)

Day 4: Digital Transformation and Cultural Adaptation
Objective: Explore how organizations navigate digital transformation across different cultures.
Topics:
How culture influences technology adoption
Digital business models and regional adaptations
Leadership strategies for driving digital transformation globally


●使用するケース
Case Study: Netflix’s Global Content Strategy

第5日(Day5)

Day 5: Remote Leadership and Managing Distributed Teams
Objective: Develop leadership skills for managing remote, cross-cultural teams.
Topics:
Trust-building in virtual teams
Leading with empathy in digital environments
Strategies for hybrid and remote workforce engagement



●使用するケース
Case Study: GitLab: A Fully Remote Global Workforce

第6日(Day6)

Day 6: Innovation and Cross-Cultural Collaboration in the Digital Economy
Objective: Understand how cultural diversity drives innovation in digital businesses.
Topics:
The role of diverse teams in fostering innovation
Overcoming cultural barriers in creative problem-solving
Cross-border collaboration in digital ecosystems



●使用するケース
Case Study: Alibaba’s Approach to Cross-Cultural E-commerce

第7日(Day7)

Day 7: Future Trends and Leadership Adaptability in a Digital World
Objective: Explore the evolving role of leadership in an AI-driven and culturally diverse future.
Topics:
The impact of AI and automation on cross-cultural leadership
Emerging trends in digital leadership and cultural adaptation
Developing a personal leadership strategy for the future



●使用するケース
Case Study: Microsoft’s Multicultural AI Strategy

成績評価方法 Evaluation Criteria

*成績は下記該当項目を基に決定されます。
*クラス貢献度合計はコールドコールと授業内での挙手発言の合算値です。
講師用内規準拠 Method of Assessment Weights
コールドコール Cold Call 0 %
授業内での挙手発言 Class Contribution 75 %
クラス貢献度合計 Class Contribution Total 75 %
予習レポート Preparation Report 25 %
小テスト Quizzes / Tests 0 %
シミュレーション成績 Simulation 0 %
ケース試験 Case Exam 0 %
最終レポート Final Report 0 %
期末試験 Final Exam 0 %
参加者による相互評価 Peer Assessment 0 %
合計 Total 100 %

評価の留意事項 Notes on Evaluation Criteria

使用ケース一覧 List of Cases

    ケースは使用しません。

教科書 Textbook

  • Giulio Toscani「Augmented prAIority to Enhance Human Judgement through Data and AI」CRC Press(2025)

参考文献・資料 Additional Readings and Resource

Augmented prAIority to Enhance Human Judgement through Data and AI

授業調査に対するコメント Comment on Course Evaluation

Evaluation
A student’s final grade in this course will be based on the following weighting:


75% Class Participation
25% Individual final project and cases


Assessment reflects the quality of a student’s active participation in class discussions. Much of a manager’s success depends on communication; therefore, effective oral communication will constitute the student’s grade. Written work should be clear, logical, grammatically correct, spell-checked, persuasive, supported by examples, and backed up by citations for any data, ideas or other content used. It should represent the student’s best effort. To do well on the writing reports, you will need to incorporate and apply the course readings.

A note on Class participation:
Grading class participation is necessarily subjective. However, I try to make it as “objective as possible”. Some of the criteria for evaluating effective class participation include:

1 Is the participant prepared? Do comments show evidence of analysis of the case? Do comments add to our understanding of the situation? Does the participant go beyond simple repetition of case facts without analysis and conclusions? Do comments show an understanding of theories, concepts, and analytical devices presented in class lectures or reading materials?
2 Is the participant a good listener? Are the points made relevant to the discussion? Are they linked to the comments of others? Is the participant willing to interact with other class members?
3 Is the participant an effective communicator? Are concepts presented in a concise and convincing way?


The final course grade for a student will be determined based on the following weight distribution, incorporating three evaluation objective criteria:

Class Participation: 75%

Objective Criteria 1: Engagement Level
This evaluation measures the extent of a student's active engagement in class discussions. Recognizing the crucial role of communication in managerial success, a substantial portion of the student's grade is attributed to effective oral communication. Written assignments are expected to demonstrate clarity, logical coherence, grammatical accuracy, spell-check verification, persuasiveness, supported by examples, and substantiated by citations for data, ideas, or other content. It should embody the student's utmost effort, incorporating and applying insights from course readings.

Class Participation Guidelines:
Participation entails attending all class sessions, completing assigned readings, and actively participating in exercises and discussions. Full attendance throughout on-campus sessions is mandatory, and tardiness or early departure may lead to removal from the class. Grading criteria for effective class participation encompass preparedness, substantive comments, relevance to discussions, peer interaction, and effective communication.

Individual Final Project: 25%

Objective Criteria 2: Analytical Depth
Serving as the culmination of course learnings, the Individual Final Project necessitates students to leverage readings and discussions to present a thorough analysis.

Project Guidelines:
To prevent inappropriate use of ChatGPT and fulfill the course criteria, students must structure their assignments according to the six specified sections provided below. This entails creating a Word document (with a minimum of 2,000 words) that examines and assesses the significant impact of the course subject on the contemporary business landscape. Failure to adhere to these criteria will result in an automatic course failure.

Project Sections:
First of all, think of a real company you want to analyze.
1. Introduction: Briefly outline the significance of the course subject in the contemporary business environment using the real company you choose as an example. Clearly articulate how the real company chosen fits with this course, providing this section with at least two course slide screenshots to explain the fit.
2. Literature Review: Find and mention at least four articles not part of this course (from books, essays, or papers) that talk about the same field or a similar situation as the real company chosen. Make sure to give credit to these sources at the end of your assignment in the “References” section.
3. Selection: Examine how the course concepts helped you select the real company chosen, and describe how this process occurred, providing this section with at least two course slide screenshots.
4. Challenges and opportunities: Identify and discuss challenges and opportunities associated to the business of the real company chosen.
5. Conclusions and Learning Reflections: Summarize key findings and insights, providing concluding remarks on the overall impact of the course subject on your learning, supported by a specific example and by at least three course slide screenshots.
6. References: Ensure proper citation using a recognized citation style (e.g., APA, MLA, Chicago).

Submission Guidelines:
The assessment of the assignment will consider the six sections outlined above, each assessing: the clarity of explanation, writing style, formatting, quality and quantity of visual content, and the feasibility of the project. Do not forget to put your name both on the file name and at the heading of the document

Contextualization Requirement:
Objective Criteria 3: Integration of Course Material
Note: Successful completion of the assignment hinges on contextualization, serving as the primary method to deter improper utilization of ChatGPT and meet course requirements. This entails integrating course-specific components such as personal notes, referenced quotes from lectures or peers, instances from course materials, and visual aids from presentation slides. Failure to contextualize your assignment within the course framework, as per the six-sections criteria, will lead to a failing grade. Previous unsuccessful assignments include those lacking the prescribed six-section structure and those discussing your project without integrating course material.

担当教員のプロフィール About the Instructor 


EDUCATION: Artificial Intelligence: Implications for Business Strategy (2018.) MIT, Massachusetts Institute of Technology, Sloan & MIT CSAIL. Cambridge, USA
PhD in Management (2018).KTH, Royal Institute of Technology. Stockholm, Sweden.
BSc and MSc in Chemical Engineering (1999). Italy/UCL London, UK

(実務経験 Work experience)


Professor and Advisor
• ESADE Business and Law School, Barcelona, Spain. Adjunct Professor
Law School degree: Digital Technologies Impact
MIBA (Master in Business Analytics) & MBA: Human + Machine strategy
Executive education: Remote teams; Digital Entrepreneurship; Leadership in AI.
• Pacifico Business School, Lima, Perú. Adjunct Professor
• University of Bath, Bath, UK. Visiting Professor. MBA Programme: Contemporary issues at the time of Big Data/ Artificial Intelligence
• NUCB Nagoya University of Commerce and Business, Nagoya, Japan. Visiting Professor. MBA programme: Disruption by Big Data|Artificial Intelligence
• Ranepa Business School, Moscow, Russia. Visiting Professor. Global MBA: Digital Entrepreneurship
• Politecnico, Milan, Italy. Visiting Professor. Master in Strategic Design: Design Thinking in AI
• Navozyme, Singapore. Advisory Board.
• Programme Director Universitas Telefónica. Barcelona, Spain.
Direction and Teaching of the Programmes for Telefonica Global Executives

Publications
Sponsees: the silent side of sponsorship research (Arts Sponsorship)
G Toscani, G Prendergast
Marketing Intelligence & Planning 36 (3), 396-408 22
2018

Arts Sponsorship Versus Sports Sponsorship: Which Is Better for Marketing Strategy?
G Toscani, G Prendergast
Journal of Nonprofit & Public Sector Marketing 19
2018

Behaviour of different treated and untreated stones exposed to salt crystallization test
R Quaresima, G Toscani
5th:; International symposium, Conservation of monuments in the … 4
2002

UNDERSTANDING THE SPONSEE'S EXPERIENCE: AN ASSESSMENT OF THE SPONSOR-SPONSEE RELATIONSHIP
G Toscani
KTH Royal Institute of Technology 2
2018

Political Art: An Investigation of the Jacob Zuma Spear Painting
BE Stiehler, G Toscani
Ideas in Marketing: Finding the New and Polishing the Old, 516-525 2
2015

Leading successful AI projects in three words: group, relevant, and empathetic
G Toscani
Do Better by ESADE 2022

How Artificial Intelligence (AI) experts’ skills relate to AI solution outputs
G Toscani
Under Review 2023

The effects of the COVID-19 pandemic for AI practitioners: the decrease in tacit knowledge sharing
G Toscani
Journal of Knowledge Management 2022

The role of reciprocity and reputation in service relationships with arts organisations (Arts Sponsorship)
G Toscani, G Prendergast
Journal of services marketing 2021

CONTRASTING SPORTS SPONSORSHIP AND ARTS SPONSORSHIP
G Toscani, G Prendergast
7th World Business Ethics Forum 2018

ARTS SPONSORSHIP VERSUS SPORTS SPONSORSHIP: WHICH IS BETTER FOR MARKETING STRATEGY?
G Toscani, G Prendergast

The sponsor-sponsee relationship through the lens of the sponsee
G Toscani, G Prendergast

Politics and art: An exploratory study investigating the hype caused by the Jacob Zuma Spear painting
G Toscani, BE Stiehler

Appendix (E): Emerged Working Papers
G Toscani, G Prendergast


Refereed Articles

  • (2023) The effects of the COVID-19 pandemic for AI practitioners: the decrease in tacit knowledge sharing. Journal of Knowledge Management
  • (2023) Cómo el trabajo en remoto está reduciendo el conocimiento implícito. Harvard Deusto Business Review
  • (2022) Los mundos virtuales, un nuevo reto para la propiedad industrial de las marcas. Harvard Deusto Business Review
  • (2022) The role of reciprocity and reputation in service relationships with Arts organisations. Journal of Services Marketing
  • (2018) Arts Sponsorship Versus Sports Sponsorship: Which Is Better for Marketing Strategy?. Journal of Nonprofit & Public Sector Marketing






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