シラバス Syllabus

授業名 Doing Business in Japan
Course Title Doing Business in Japan
担当教員 Instructor Name Hakeem Muhammad Mohsin
コード Couse Code NUC416_N23B
授業形態 Class Type 講義 Regular course
授業形式 Class Format On Campus
単位 Credits 2
言語 Language EN
科目区分 Course Category 教養教育科目 / Liberal Arts
学位 Degree BBA
開講情報 Terms / Location 2023 UG Nisshin Term3

授業の概要 Course Overview

Misson Statementとの関係性 / Connection to our Mission Statement

Inline with NUCB's mission, the course will helpful for students in understanding and bridging the gap between New Asia and the rest of the world.

授業の目的(意義) / Importance of this course

Japan is the third-largest economy of the world with an amazingly smaller population and area compared to other large economies. Rise of the Japanese economy from the 1950s until the lost-decade explains the economic shift from the manufacturing sector to services. Japanese electronics giants, once known for their famous innovative products, are struggling recently. On the other hand, service sector companies with state of the art technology are innovating and expanding aggressively. Besides the shift in basic economic structure, Japanese business practices are evolving, corporate culture is getting more open and diverse compared to a few decades ago. The course is designed to explain Japan’s economic shift from the world's largest exporter of manufactured products to the consumer-based economy with huge demand for technologically advanced products. Topics from economic change to demographic change, manufacturing to value addition, homogeneity to diversity will be part of cases and discussions. Also, the course can be helpful for the students who would like to know about “Rise of Asia” and its impact on the world economy.

到達目標 / Achievement Goal

Upon completion of this course, students are expected to understand the transition of the Japanese economy, and opportunities for startups and new ventures.

本授業の該当ラーニングゴール Learning Goals


LG1 Critical Thinking
LG2 Diversity Awareness
LG3 Ethical Decision Making
LG4 Effective Communication
LG6 Managerial Perspectives (BBA)

受講後得られる具体的スキルや知識 Learning Outcomes

1. Should be able to understand Japan’s economic shift during the last century.
2. Understand the various practices and methods which are particular to Japanese corporations and their overseas subsidiaries.
3. Determine how the technological revolution transformed the Japanese Business Environment.
4. Understand the Evolution of the Japanese business environment and practices.

SDGsとの関連性 Relevance to Sustainable Development Goals

Goal 4 質の高い教育をみんなに(Quality Education)

教育手法 Teaching Method

教育手法 Teaching Method % of Course Time
インプット型 Traditional 0 %
参加者中心型 Participant-Centered Learning ケースメソッド Case Method 100 %
フィールドメソッド Field Method 0 %
合計 Total 100 %

事前学修と事後学修の内容、レポート、課題に対するフィードバック方法 Pre- and Post-Course Learning, Report, Feedback methods

Course Approach
The course contents will include lecture handouts, class presentations, case studies, and other discussion materials provided beforehand or brought into the class by the instructor.

Readings (cases or discussion material) are provided beforehand and assigned for each class; Participants are required to prepare for at least three hours per case study in this course. The emphasis will be on student responsibility for learning through active application of course content in case studies, exercises, etc., and through active participation in class discussions. Active participation and preparation for the class are requirements for this course.

Evaluation and feedback on quizzes, assignments, and presentations will be provided by the instructor.

授業スケジュール Course Schedule


• Course overview, objectives, and expectations
• Current State of Japanese business and economy
• Understanding deflation

1. Japan ‒ Country Profile


• Understanding Abenomics, different perspectives
• Debate on economic policy and achievements
• Japanese business environment

2. A Politician in a Leather Suit and the Paradox of Japanese Capitalism


• Japanese corporate organization and culture
• Corporate culture diversity and strategy

3. Sony


• Corporate sustainability(CS) and Japanese organizations
• Evolution of Japanese Corporate Culture and Multinational Organizations

4. Toyota's New Business Model: Creating a Sustainable Future


• How technology is shaping the future
• The role of entrepreneurship in transforming Japan
• Evolutionary trajectory of successful technology companies in Japan

5. Globalizing Japan’s Dream Machine: Recruit Holdings Co., Ltd.


• Hiring system in Japan
• Lifelong employment and performance evaluation
• The traditional Japanese HR system

6. GROW: Using Artificial Intelligence to Screen Human Intelligence


• Startup Ecosystem in Japan
• Japan’s first wave of big startups
• Opportunities for foreign workers and entrepreneurs
• Summary and conclusions.

7. Space for Innovations and innovators

Disclaimer: The case list is subject to change.

成績評価方法 Evaluation Criteria

講師用内規準拠 Method of Assessment Weights
コールドコール Cold Call 0 %
授業内での挙手発言 Class Contribution 60 %
クラス貢献度合計 Class Contribution Total 60 %
予習レポート Preparation Report 15 %
小テスト Quizzes / Tests 5 %
シミュレーション成績 Simulation 0 %
ケース試験 Case Exam 0 %
最終レポート Final Report 20 %
期末試験 Final Exam 0 %
参加者による相互評価 Peer Assessment 0 %
合計 Total 100 %

評価の留意事項 Notes on Evaluation Criteria

1. Attend all sessions and actively participate in each. (Missing sessions will reduce your participation grades).

2. Class participation is about "attitude, preparation, listening, participation frequency as well as relevance and impact". Better preparation can lead to good arguments and focused discussion. Try to spend more time on cases, look for additional information online before sessions.

3. Active participation in the small group discussions before each session as well as in-class activities is compulsory to get good participation marks. (Joining class after small group discussion, not contributing in group discussion or activities, or taking a break during group discussion will impact participation grade).

4. The final report is all about your research and writing skills. Final reports with a logical structure, flow, and in-depth analysis receive good grades. Use of course or other basic frameworks can explain your understanding of the subject. Presentation of facts is important as well, a report using stats, graphs, diagrams, and figures is easy to read and understand compared to a text-only report. Formatting instruction like headings and proper referencing must be considered to obtain a high score.

使用ケース一覧 List of Cases


教科書 Textbook

  • Mikitani, Hiroshi, and Ryoichi Mikitani「The Power to Compete: An Economist and an Entrepreneur on Revitalizing Japan in the Global Economy (The textbook is not necessary for this course)」John Wiley & Sons(2014)

参考文献・資料 Additional Readings and Resource

1. Changing Japanese Business, Economy and Society: Globalization of Post-Bubble Japan, M. Nakamura, Palgrave Macmillan, 2004, ISBN-13: 978-1349520749
2. Haghirian, Parissa, ed. (2010). Innovation and Change in Japanese Management. Hampshire: Palgrave Macmillan. 247 pp.
3. Mikitani, Hiroshi, and Ryoichi Mikitani. The Power to Compete: An Economist and an Entrepreneur on Revitalizing Japan in the Global Economy. John Wiley & Sons, 2014.
4. Sunset in the Land of the Rising Sun: Why Japanese Multinational Corporations Will Struggle in the Global Future (INSEAD Business Press), J. Black and A. Morrison, Palgrave Macmillan; 2010 edition, ISBN-13: 978-1403967329
5. The Japanese Economy 3rd edition, David Flath, Oxford University Press, 2014, ISBN-13: 978-0198702405


○ Nikkei Asian Review
○ The Japan Times
○ Japan Today
○ Japan Inc

授業調査に対するコメント Comment on Course Evaluation

Students indicated great value of course material and case studies used in "Doing Business in Japan" last year.

担当教員のプロフィール About the Instructor 

Dr. Hakeem is an associate professor at NUCB Business School, Nagoya University of Commerce and Business. He earned his doctorate and master degrees from the Graduate School of Economics and Management, Tohoku University, Japan, and attended Harvard Business School (HBS), Harvard University for executive education. He worked as an adjunct professor in renowned institutions including, Burgundy School of Business, France, Department of Global and Interdisciplinary Studies (GIS), Hosei University, Japan, and the Graduate School, Tohoku University of Community Service and Science, Japan. He received various awards and scholarships during his academic career, including the Japanese Government Scholarship (MEXT) and JSPS Fellowship at Tohoku University. He has published a number of articles and participated in a series of conferences. His research interests include but are not limited to International Business, Regional Sustainability, Strategic Management, and Network Science.

(実務経験 Work experience)

Dr. Hakeem's professional experience includes work in Investment Management, Financial Consultancy, Education, Training, and Career Counselling in different organizations.

Refereed Articles

  • (2024) Turning Lemons into Lemonade: Social Support as a Moderator of the Relationship Between Technostress and Quality of Life Among University Students. Psychology Research and Behavior Management
  • (2024) Leveraging place-based resources for quality education: insights from a forest community outreach project in Japan. International Journal of Sustainability in Higher Education
  • (2023) Regional Sustainable Development Using a Quadruple Helix Approach in Japan. Regional Studies, Regional Science
  • (2022) Application of learning organization 2.0: a case study of Ricoh Ena Forest Japan. The Learning Organization
  • (2022) Linking Past with the Future: The Case of Toyota Woven City. NUCB insight 11

Refereed Proceedings

  • (2023). Leveraging Place-Based Resources for Regional Sustainability: Insights from a Collaborative Consulting Project. 7th Islamic Finance, Banking & Business Ethics Global Conference .7th Islamic Finance, Banking & Business Ethics Global Conference. 1. 1. Islamabad, Pakistan
  • (2023). Transforming Regional Competitiveness through Innovative Smart Technologies: The Case of Toyota Woven City. European Academy of Management (EURAM) Annual Conference 2023 Proceedings .European Academy of Management (EURAM) Annual Conference 2023. 1. 2. Trinity Business School, Dublin, Ireland
  • (2019). Equity Markets, Economic Indicators and Investment Patterns: The Network Perspective. Society of Interdisciplinary Business Research (SIBR) 2019 Conference Proceedings ."The Interdisciplinary Approach to Research, Innovation and Practice" SIBR 2019 Conference. 1. 2. Osaka, Japan
  • (2018). Asia Pacific, TPP (Trans Pacific Partnership) and US; The Network Perspective. SIBR Conference on Interdisciplinary Business & Economics Research .SIBR Conference on Interdisciplinary Business & Economics Research. 1. 2. Osaka, Japan
  • (2016). International Conference on Business, Economics, Management and Marketing. FOREIGN PORTFOLIO INVESTMENT AND ECONOMY: THE NETWORK PERSPECTIVE .International Conference on Business, Economic, Management and Marketing. 1. 2. University of Oxford, UK