シラバス Syllabus

授業名 Understanding Japanese Organizations
Course Title Understanding Japanese Organizations
担当教員 Instructor Name George Y. Wang
コード Couse Code NUC412_N20B
授業形態 Class Type 講義 Regular course
授業形式 Class Format
単位 Credits 2
言語 Language EN
科目区分 Course Category
学位 Degree BBA
開講情報 Terms / Location 2020 UG Nisshin Term3

授業の概要 Course Overview


Japan is the third largest economy in the world. With such a large size of economy, Japanese firms not only have significantly contributed to the world economy, but also have been prominent in many aspects of global business. Since Japanese firms spread widely in a variety of industries, this course aims to understand Japanese firms and industries from the perspectives of corporate strategies and business operations. This course will start from an introduction to the relationship between Japanese economy and the world economy, then explore the Japanese industries, and finally study the strategies and operations of Japanese forms.

本授業の該当ラーニングゴール Learning Goals

*本学の教育ミッションを具現化する形で設定されています。

LG1 Critical Thinking
LG2 Diversity Awareness

受講後得られる具体的スキルや知識 Learning Outcomes


By the end of the course, students should be able to understand:
1) the relationship between Japanese economy and the world economy;
2) the importance and contribution of Japanese industries and firms to global business; and
3) major corporate strategies and business operations taken by Japanese firms.

SDGsとの関連性 Relevance to Sustainable Development Goals

教育手法 Teaching Method

教育手法 Teaching Method % of Course Time
インプット型 Traditional 30 %
参加者中心型 Participant-Centered Learning ケースメソッド Case Method 70 %
フィールドメソッド Field Method 0 %
合計 Total 100 %

学習方法、レポート、課題に対するフィードバック方法 Course Approach, Report, Feedback methods

This course allocates 30% of the time in delivering lectures and 70% of the time in case study and discussion. Students are required to submit papers on case analysis. Feedbacks will be provided on an individual basis.

授業スケジュール Course Schedule

第1日(Day1)

1. Course outline
2. Introduction to Japanese economy and business
3. Topic 1: International Business in Japan

●使用するケース
Case: McDonald’s Japan (A) – The Shanghai Husi Debacle (9B15M083)
Case2: Suntory – Rebranding Japanese Whisky Highball (9B20A017)

第2日(Day2)

Topic 2: Business and Culture

●使用するケース
Case: Garrard Japan: Global or Local? (9B19M0310)

第3日(Day3)

Topic 3: Intellectual Property Right (IPR)

●使用するケース
Case: Louis Vuitton in Japan (9B10M067)

第4日(Day4)

Topic 4: Foreign Market Entry


●使用するケース
1. Case: Yamato Transport: Replicating Japanese Success in Singapore (9B12M121)
2. Midterm evaluation

第5日(Day5)

Topic 5 Business Models - Licensing or Joint Venture


●使用するケース
Case: Licensing Arrangement Or Joint Venture (4): An Ex Post Case Study Of Tokyo Disneyland (HKU988)

第6日(Day6)

Topic 6 Supply Chain


●使用するケース
Case: Uniqlo: A Supply Chain Going Global (HK1085)

第7日(Day7)

Topic 7 Entrepreneurship


●使用するケース
1. Case: Ippudo: Bringing Japan To Paris In a Bowl (9B20A008)
2. Course consolidation: final presentation

成績評価方法 Evaluation Criteria

*成績は下記該当項目を基に決定されます。
*クラス貢献度合計はコールドコールと授業内での挙手発言の合算値です。
講師用内規準拠 Method of Assessment Weights
コールドコール Cold Call 0 %
授業内での挙手発言 Class Contribution 20 %
クラス貢献度合計 Class Contribution Total 20 %
予習レポート Preparation Report 0 %
小テスト Quizzes / Tests 30 %
シミュレーション成績 Simulation 0 %
ケース試験 Case Exam 25 %
最終レポート Final Report 25 %
期末試験 Final Exam 0 %
参加者による相互評価 Peer Assessment 0 %
合計 Total 100 %

評価の留意事項 Notes on Evaluation Criteria

1. Case Exam is referred to as short tests including true/false, multiple-choice, and short-answer questions.
2. Final Report may include written report and/or oral presentation.
3. Attendance is mandatory. Make-up quizzes/exams will not be provided for any unexcused absence.

使用ケース一覧 List of Cases

    ケースは使用しません。

教科書 Textbook

  • Mike Peng 「Global Business」Cengage(2014)978-1-133-48593-3

参考文献・資料 Additional Readings and Resource

Supplemental reading materials will be provided in class.

授業調査に対するコメント Comment on Course Evaluation

Students can send their inquiry by email to instructor.

担当教員のプロフィール About the Instructor 


Prof. George Wang received his MBA degree from University of Connecticut, USA, and his PhD degree from Imperial College London, UK.
Prior to his academic career in Japan, he has served at University of Colorado Denver (USA) and National Kaohsiung University of Science and Technology (Taiwan).
His research interest is on corporate finance, corporate governance, and investment appraisal.
In addition to academics, Dr. Wang has rich industry work experience, such as consultant, chief financial manager, and independent board director at several publicly listed companies (PLCs).

(実務経験 Work experience)


Academic work experience:
1. Professor in Business and Economics, Soka University, Japan
2. Associate Professor in Economics, University of Colorado Denver, USA.
3. Assistant Professor, National Kaohsiung University of Science and Technology, Taiwan.

Industry work experience:
1. Independent Director of Board, Hwatou Biotech Company (Publicly Issued Company), Taiwan.
2. Consultant to several industrial firms, Taiwan and UK.
3. Financial Director, Feng-Tay Enterprise Co., Ltd. (PLC), Taiwan.
4. Security Analyst, Cathay Life Insurance Co. (PLC), Taiwan.






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