シラバス Syllabus

授業名 Case Writing Seminar I
Course Title Case Writing Seminar I
担当教員 Instructor Name Dongyu Guo
コード Couse Code NUC401_N22A
授業形態 Class Type 講義 Regular course
授業形式 Class Format On Campus
単位 Credits 2
言語 Language EN
科目区分 Course Category 専門教育科目 / Specialized Subject
学位 Degree BBA
開講情報 Terms / Location 2022 UG Nisshin Spring

授業の概要 Course Overview


Aligning with the NUCB’s mission statement, this course assists students to foster a "frontier spirit” and enables them to conduct original case research in regional and global business contexts.
The Case Writing Seminar is a series of 4-semester-long courses which prepare and support students to successfully develop a case and insight note. Case Writing Seminar I is the first course in the series. Global BBA students are required to submit and present a case to fulfill the graduation requirements.
Upon successful completion of Case Writing Seminar I, students are expected to be able to develop a case writing proposal which incorporates original thinking and critical evaluation of real-world business cases. Students are expected to present the case writing proposal with detailed action plan and timeline.

本授業の該当ラーニングゴール Learning Goals

*本学の教育ミッションを具現化する形で設定されています。

LG1 Critical Thinking
LG2 Diversity Awareness
LG3 Ethical Decision Making
LG4 Effective Communication

受講後得られる具体的スキルや知識 Learning Outcomes


If students complete the course successfully, they are expected to be able to

o understand and explain the business problems faced by different organizations,
o suggest possible solutions to tackle a specific business problem,
o develop a case and insight note to discuss and understand a specific business problem faced by a particular organization,
o present and facilitate the developed case.

SDGsとの関連性 Relevance to Sustainable Development Goals

Goal 4 質の高い教育をみんなに(Quality Education)

教育手法 Teaching Method

教育手法 Teaching Method % of Course Time
インプット型 Traditional 0 %
参加者中心型 Participant-Centered Learning ケースメソッド Case Method 100 %
フィールドメソッド Field Method 0 %
合計 Total 100 %

学習方法、レポート、課題に対するフィードバック方法 Course Approach, Report, Feedback methods

All classes will be conducted in a workshop manner.

The seminar requires a gradual buildup of the case and insight note by students.

Written submissions, feedback, and subsequent revisions are part of the course design.

授業スケジュール Course Schedule

第1日(Day1)

Course Introduction
Students will discuss/present their own case ideas

第2日(Day2)

Students will discuss/present their own case ideas

第3日(Day3)

Students will discuss/present their own case ideas

第4日(Day4)

Reporting the progress of the case and feedback. (Individual presentations)

第5日(Day5)

Reporting the progress of the case and feedback. (Individual presentations)

第6日(Day6)

Reporting the progress of the case and feedback. (Individual presentations)

第7日(Day7)

Reporting the progress of the case and feedback. (Individual presentations)

成績評価方法 Evaluation Criteria

*成績は下記該当項目を基に決定されます。
*クラス貢献度合計はコールドコールと授業内での挙手発言の合算値です。
講師用内規準拠 Method of Assessment Weights
コールドコール Cold Call 0 %
授業内での挙手発言 Class Contribution 70 %
クラス貢献度合計 Class Contribution Total 70 %
予習レポート Preparation Report 0 %
小テスト Quizzes / Tests 0 %
シミュレーション成績 Simulation 0 %
ケース試験 Case Exam 0 %
最終レポート Final Report 30 %
期末試験 Final Exam 0 %
参加者による相互評価 Peer Assessment 0 %
合計 Total 100 %

評価の留意事項 Notes on Evaluation Criteria

Final Report = Case Writing Proposal

Active participation with critical comments and constructive feedback to your peers is required and expected.

Students are required to develop a case writing proposal and prepare a first draft of the case by the end of Case Writing Seminar I.

使用ケース一覧 List of Cases

    ケースは使用しません。

教科書 Textbook

  • William Ellet「The Case Study Handbook, Revised Edition: A Student's Guide」Harvard Business Press(2018)978-1633696150

参考文献・資料 Additional Readings and Resource

Relevant readings will be provided on Google Classroom.

授業調査に対するコメント Comment on Course Evaluation

This course is taught for the first time.

担当教員のプロフィール About the Instructor 


Dongyu Guo received her Ph.D. in Economics at Humboldt University of Berlin and her M.Sc. in Statistics (research) at London School of Economics and Political Science. Her research interests lie primarily in the fields of industrial organization, competition policy, regulation and, more broadly, applied microeconomic theory.

(実務経験 Work experience)


Prior to joining NUCB, she worked as Research Fellow at the Chair of Microeconomics and International Economics at University of Duisburg-Essen, Germany.

Refereed Articles

  • (2020) Regulatory risk, vertical integration, and upstream investment. European Economic Review 128
  • (2020) Mergers with Structural Remedies in a Cournot Oligopoly. Theoretical Economics Letters 10(2): 2162-2078
  • (2017) Asymmetric price adjustments: A supply side approach. International Journal of Industrial Organization 50
  • (2015) Mergers between regulated firms with unknown efficiency gains. Review of Economic Design 19






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