シラバス Syllabus

授業名 ビジネスプランニング実践
Course Title Business Planning in Practice
担当教員 Instructor Name 伊藤 博(Hiroshi Ito)
コード Couse Code NUC131_N24A
授業形態 Class Type 講義 Regular course
授業形式 Class Format On Campus
単位 Credits 2
言語 Language JP
科目区分 Course Category 共通専門教育科目300系 / Specialized Subject 300
学位 Degree BSc
開講情報 Terms / Location 2024 UG Nisshin Term2

授業の概要 Course Overview

Misson Statementとの関係性 / Connection to our Mission Statement

This course is designed in alignment with our university's mission, aiming to create and nurture innovative and global human capital. Specifically, it seeks to equip students with advanced skills in business research methods and strategic thinking, among others. Through this educational program, students will develop a global perspective and the ability to adapt to changing markets and technological advancements. By incorporating practical projects and case studies, the course also enhances problem-solving skills in real business situations. It lays the foundation for students to carve out their career paths and potentially become industry-leading innovators in the future. Additionally, the course emphasizes improving intercultural communication skills, contributing to the development of professionals capable of thriving in a global environment. Thus, this course aims to maximize each student's potential, fostering leaders who will contribute to society and the economy over the long term.

授業の目的(意義) / Importance of this course

このコースは、学生が基本的な知識を習得し、それを実際のビジネスや研究の状況に適用するための強固な土台を築くことを目指している。特に、クリティカルシンキング、効果的なコミュニケーション、そしてビジネスの視点を含むLG(Learning Goals)に関連するスキルの獲得に重点を置いている。このコースを通じて得られるクリティカルシンキング能力(LG-1)では、問題を論理的かつ批判的に分析する方法を学ぶ。この能力は、複雑なビジネス環境で適切な意思決定を行うために不可欠である。効果的なコミュニケーション(LG-4)のスキルでは、明瞭かつ説得力のある方法でアイデアを表現し、他者との協働を促進する技術を身につける。また、ビジネスの視点(LG-5)を通して、経済的、社会的、技術的なトレンドがビジネス戦略に与える影響を理解し、これらを考慮した意思決定ができるようになる。

This course is designed to establish a solid foundation for students to acquire fundamental knowledge and apply it to real-world business and research situations. It emphasizes the acquisition of skills related to Learning Goals (LG), such as critical thinking, effective communication, and a business perspective. Through this course, students will learn how to logically and critically analyze problems with critical thinking skills (LG-1), which are essential for making appropriate decisions in complex business environments. The skill of effective communication (LG-4) will enable students to express ideas clearly and persuasively, facilitating collaboration with others. Additionally, understanding the impact of economic, social, and technological trends on business strategy through a business perspective (LG-5) will empower students to make informed decisions.

The skills acquired in this course are expected to be directly applicable to the writing of undergraduate theses and the creation of future project proposals. In the case of undergraduate theses, these skills will allow students to identify research problems, critically analyze related literature, design effective research methodologies, and draw conclusions. For future project proposals, the ability to identify market needs using a business perspective and present proposals attractively through effective communication will be required. Thus, this course encourages students not only to develop a key skill set needed for academic research but also for practical business scenarios.

到達目標 / Achievement Goal






This course is structured around case lectures, case studies, individual tasks, group work, and presentations, with the goal of fostering students' generic skills as well as specific skills relevant to business. Through this course, students will be able to acquire skills and attributes such as LG-1: Critical Thinking, LG-4: Communication, and LG-5: Business Perspective). Through the case lectures, students will be exposed to real-world business scenarios, allowing them to analyze and discuss complex situations, thereby enhancing their critical thinking abilities. The case studies provide an opportunity for in-depth analysis of business problems, encouraging students to apply theoretical concepts to practical situations.

Individual tasks are designed to develop personal skills and knowledge, requiring students to engage in independent research and problem-solving. This aspect of the course emphasizes the importance of self-driven learning and the ability to work autonomously, critical for professional growth.

Group work facilitates the development of teamwork and collaboration skills, as students must work together to tackle assignments and projects. This collaborative environment mirrors the real-world business setting, where effective teamwork can lead to innovative solutions and successful outcomes.

Presentations are a key component of the course, designed to enhance communication skills. Students will present their findings and solutions to their peers and instructors, learning how to convey complex ideas clearly and persuasively. This skill is invaluable not only in the business context but also in a wide range of professional settings.

Overall, this course aims to equip students with a comprehensive set of skills that are essential for success in the business world and beyond. By integrating various teaching methods and activities, the course ensures that students develop both their generic and business-related skills, preparing them for future challenges and opportunities.

本授業の該当ラーニングゴール Learning Goals


LG1 Critical Thinking
LG4 Effective Communication
LG5 Business Perspectives (BSc)

受講後得られる具体的スキルや知識 Learning Outcomes

学生は、本コースでの学習を通じて、LG1(クリティカルシンキング)、LG3(問題解決能力)、LG-4(コミュニケーション)、LG-5(ビジネスの視点)に関連する知識、スキル、および資質を習得することが期待される。これらのAchievement Goalsは、学生が複雑なビジネス環境で成功するために不可欠な能力を構築するための基盤となる。






Students are expected to acquire knowledge, skills, and qualities related to LG1 (Critical Thinking), LG3 (Problem Solving), LG-4 (Communication), and LG-5 (Business Perspective) through their learning in this course. These Achievement Goals serve as the foundation for building the essential capabilities needed to succeed in complex business environments.

In LG1, Critical Thinking, students will enhance their ability to analyze information, think logically, and make evidence-based judgments. This skill is crucial for business decision-making and strategic planning, and students will be trained through various business scenarios and case studies.

For LG3, Problem Solving, students will learn how to find creative and efficient solutions when faced with real business challenges. This includes identifying the problem, evaluating alternatives, selecting and implementing the best solution. Through this process, students will develop flexibility in thinking and adaptability.

In LG-4, Communication, students will acquire the skills to express ideas clearly and effectively. This applies not only to written communication but also to oral presentations and teamwork. Good communication skills are essential for building relationships with stakeholders, facilitating collaboration within teams, and exercising leadership.

LG-5, Business Perspective, teaches students to understand market, economic, and societal trends and how they impact business strategies. This knowledge directly contributes to identifying business opportunities and managing risks, leading to success in a competitive business environment.

Overall, this course aims to provide students with a broad range of skills and qualities necessary to tackle challenges and achieve success in practical business settings. These skills and qualities will form an important foundation for students to thrive as leaders in their future careers.

SDGsとの関連性 Relevance to Sustainable Development Goals

Goal 4 質の高い教育をみんなに(Quality Education)

教育手法 Teaching Method

教育手法 Teaching Method % of Course Time
インプット型 Traditional 35 %
参加者中心型 Participant-Centered Learning ケースメソッド Case Method 65 %
フィールドメソッド Field Method 0 %
合計 Total 100 %

事前学修と事後学修の内容、レポート、課題に対するフィードバック方法 Pre- and Post-Course Learning, Report, Feedback methods


授業スケジュール Course Schedule















Taylor: ビジネスと社会貢献







成績評価方法 Evaluation Criteria

講師用内規準拠 Method of Assessment Weights
コールドコール Cold Call 0 %
授業内での挙手発言 Class Contribution 30 %
クラス貢献度合計 Class Contribution Total 30 %
予習レポート Preparation Report 15 %
小テスト Quizzes / Tests 35 %
シミュレーション成績 Simulation 0 %
ケース試験 Case Exam 0 %
最終レポート Final Report 0 %
期末試験 Final Exam 20 %
参加者による相互評価 Peer Assessment 0 %
合計 Total 100 %

評価の留意事項 Notes on Evaluation Criteria

使用ケース一覧 List of Cases


教科書 Textbook

  • ロバート・キヨサキ「金持ち父さん貧乏父さん(必ず購入すること)」筑摩書房(2011) 4480864245

参考文献・資料 Additional Readings and Resource

ゼロからつくるビジネスモデル: 新しい価値を生み出す技術 井上達彦 東洋経済新報社
ビジネスモデル2.0図鑑 近藤 哲朗 KADOKAWA
入門 起業の科学 田所 雅之 日経BP

授業調査に対するコメント Comment on Course Evaluation


担当教員のプロフィール About the Instructor 



Columbia University (MA in Education)
University of California, Los Angeles (Ph. D. in Education)
Universite de Paris I Pantheon-Sorbonne (MBA)
Nagoya University (Ph. D. in Environmental Studies)

Research areas: Pedagogy and assessment, Environmental policy, NPO marketing

(実務経験 Work experience)



Working Experiences:

United Nations Educational, Scientific, and Cultural Organization (Associate Expert)
United Nations Children's Fund (Education Officer)
Japan International Cooperation Agency (Community Development Officer)
Planet Aid Guatemala (Project Coordinator)
Hinoki Educational Services USA (Instructor)

Refereed Articles

  • (2024) Transforming a Day- Laborer’s Quarter into a Service Hub: An Analysis of the Case of Kotobuki in Yokohama, Japan, Using Public Choice and Neo-Hegelian Theories. Urban Affairs Review
  • (2024) Impact of AACSB Accreditation on Education Quality: Perceptions of Faculty in an Accredited School in Japan. International Journal of Educational Management
  • (2023) Examining transportation-mode changes during COVID-19 in Toyama, Japan. Regional Studies, Regional Science 2168-1376
  • (2023) Regional Sustainable Development Using a Quadruple Helix Approach in Japan. Regional Studies, Regional Science
  • (2022) Promoting urban light rail transit in a compact city context: The case of Toyama City, Japan. Regional Studies, Regional Science

Refereed Proceedings

  • (2020). Cognitive Neuroscientific Explanations of Active Learning: A Conceptual Review. IAFOR Journal of Education .The Southeast Asian Conference on Education. 1. 2. Singapore