シラバス Syllabus

授業名 Introduction to BBA(Management)
Course Title Introduction to BBA(Management)
担当教員 Instructor Name Ray Tak-Yin Hui
コード Couse Code NUC128_N21B
授業形態 Class Type 講義 Regular course
授業形式 Class Format On Campus
単位 Credits 2
言語 Language EN
科目区分 Course Category 専門教育科目200系 / Specialized Subject 200
学位 Degree BSc
開講情報 Terms / Location 2021 UG Nisshin Term3

授業の概要 Course Overview

Misson Statementとの関係性 / Connection to our Mission Statement

Aligning with the NUCB Business School's mission statement, this course aims to nurture innovative, ethical managers who possess a ‘Frontier Spirit’ in managing individuals and teams with professional knowledge, in response to the challenges from the contemporary environments.

授業の目的(意義) / Importance of this course

This course aims to introduce learners to the concepts and theories of management. It also enables learners to apply related concepts and theories to different case scenarios and contexts.

The course is suitable for students who are new to BBA and thus need to acquire some basic knowledge on what business is and what management is about. The course is also designed in such a way that it facilitates students to get used to the case study teaching method that is widely used in senior year classes.

到達目標 / Achievement Goal


By taking part in this course, students will deepen their understanding the following areas in management: evolution of management thoughts, business environments, planning, organizing , leading, controlling, social responsibility and managerial ethics.

本授業の該当ラーニングゴール Learning Goals

*本学の教育ミッションを具現化する形で設定されています。

LG1 Critical Thinking
LG2 Diversity Awareness
LG3 Ethical Decision Making
LG4 Effective Communication
LG6 Managerial Perspectives (BBA)

受講後得られる具体的スキルや知識 Learning Outcomes


After completing this course, students are be able to:
1. explain what management is and how management thoughts have developed.
2. analyze the influence of the environment and culture in managing organizations.
3. describe, analyze and evaluate essential management knowledge, concepts and principles on planning, organizing, leading and controlling in organizations.
4. apply management knowledge and skills to a range of managerial issues and problems.

SDGsとの関連性 Relevance to Sustainable Development Goals

Goal 8 働きがいも経済成長も(Decent Work and Economic Growth)

教育手法 Teaching Method

教育手法 Teaching Method % of Course Time
インプット型 Traditional 60 %
参加者中心型 Participant-Centered Learning ケースメソッド Case Method 40 %
フィールドメソッド Field Method 0 %
合計 Total 100 %

事前学修と事後学修の内容、レポート、課題に対するフィードバック方法 Pre- and Post-Course Learning, Report, Feedback methods

"Pre-class Preparation"
Students are expected to study the exercises in the activities booklet or the business case and prepare their own answers to the questions. Participants should allow at least 2-3 hours of preparation time per case.
A laptop computer is required for electronic distribution of handouts on the day of the class.

"Quizzes/ Tests"
Short quizzes will be conducted at the beginning of each lesson to test students' knowledge learnt in previous lecture.
Submission method : the answers will be submitted to Google Classroom.
Feedback: The answers will be discussed in class.

"Final Examination"
Date and time: TBC (to be confirmed)
Coverage: Lecture #1 to #7
Format: essay-type question(s)
Submission method : physical examination (tentative)

Students are encouraged to use the Central Information Center (Library) for assessing relevant material about this courses for self-study and examination preparation.

授業スケジュール Course Schedule

第1日(Day1)

Lecture and in-class exercise

Theme: Introduction to management
Main contents: level of management, four management functions, effectiveness vs. efficiency, ten managerial roles, three critical skills in management, and evolution of management thoughts


第2日(Day2)

Lecture and in-class exercise

Theme: Managing business environment
Main contents: external environments (general and industrial environments) and internal environments




第3日(Day3)

Lecture and in-class exercise

Theme: Planning
Main contents: planning, strategic management process, competitive strategies and corporate strategies

第4日(Day4)

Lecture and in-class exercise

Theme: Organizing
Main contents: organizing, organizational design, mechanistic vs. organic structures, traditional and contemporary organizational designs

第5日(Day5)

Lecture, small group discussion and class discussion

Theme: Leading
Main contents: power, leadership theories, and team

●使用するケース
Recognizing Leadership Styles (ES1811-PDF-ENG, ESMT - European School of Management & Technology) (related to SDG Goal#8 Decent Work and Economic Growth)

第6日(Day6)

Lecture and in-class exercise

Theme: Controlling
Main contents: controlling, control process, three types of control, tools of control, quality control and quality assurance, corporate governance


第7日(Day7)

Lecture, small group discussion and class discussion

Theme: Managing ethics and social responsibility
Main contents: ethics, stages of moral development, two moral convictions, ways in encouraging ethical behavior, and three levels of corporate social responsibility


●使用するケース
An Intern's Dilemma (A) (316128-PDF-ENG, Harvard Business School) (related to SDG Goal#8 Decent Work and Economic Growth)

成績評価方法 Evaluation Criteria

*成績は下記該当項目を基に決定されます。
*クラス貢献度合計はコールドコールと授業内での挙手発言の合算値です。
講師用内規準拠 Method of Assessment Weights
コールドコール Cold Call 0 %
授業内での挙手発言 Class Contribution 30 %
クラス貢献度合計 Class Contribution Total 30 %
予習レポート Preparation Report 0 %
小テスト Quizzes / Tests 30 %
シミュレーション成績 Simulation 0 %
ケース試験 Case Exam 0 %
最終レポート Final Report 0 %
期末試験 Final Exam 40 %
参加者による相互評価 Peer Assessment 0 %
合計 Total 100 %

評価の留意事項 Notes on Evaluation Criteria

Reports are expected to be submitted before the deadline. Late submission will NOT be accepted and will result in a score of zero. Note that these are strict rules with no exceptions.

Students are strongly encouraged to participate proactively in class discussions.

使用ケース一覧 List of Cases

    ケースは使用しません。

教科書 Textbook

  • 「 The textbook is not necessary for this course」 ()

参考文献・資料 Additional Readings and Resource

There is no set textbook for this course, but students can refer to an open source textbook by the following weblink:

Principles of Management (Open Textbook)
https://openstax.org/details/books/principles-management

Additional readings and videos will be distributed and shown in class.

授業調査に対するコメント Comment on Course Evaluation

This is the first year I take charge of this course. Hope you find this course enjoying and useful.

担当教員のプロフィール About the Instructor 


Dr. Hui is an Associate Professor in the area of management at NUCB. He obtained his Doctor of Philosophy (Organizational Behavior and Management) from City University of Hong Kong. His academic interests include leadership, employee coaching, HRM, work motivation, and employee adaptation in organizational contexts. His research work has been published in numerous international refereed journals, such as Journal of Organizational Behavior, International Journal of Human Resource Management, Australian Journal of Management, and Career Development International.

(実務経験 Work experience)


Prior to joining NUCB, Dr. Hui taught in five different universities in Hong Kong and Macau, including the City University of Hong Kong, the Hong Kong Polytechnic University, University of Macau, Hang Seng University of Hong Kong, and Open University of Hong Kong. He has extensive experiences in delivering Business Management and Human Resource Management (HRM) courses, in English, at both the undergraduate and postgraduate levels.







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