| 授業名 | Driving Business Towards the SDGs |
|---|---|
| Course Title | Driving Business Towards the SDGs |
| 担当教員 Instructor Name | Goi Hoe Chin |
| コード Couse Code | EST228_G22V |
| 授業形態 Class Type | 講義 Regular course |
| 授業形式 Class Format | Live Virtual |
| 単位 Credits | 1 |
| 言語 Language | EN |
| 科目区分 Course Category | 入門科目0系 / Pre |
| 学位 Degree | Exed |
| 開講情報 Terms / Location | 2022 GSM ONLINE Fall |
授業の概要 Course Overview
Misson Statementとの関係性 / Connection to our Mission Statement
Our mission is to educate innovative and ethical leaders who possess a 'Frontier Spirit' and to create knowledge that advances business and society. Our students will have the ability to bridge the gap between New Asia and the rest of the world.
授業の目的（意義） / Importance of this course
The process of learning entrepreneurship involves the creation of a “Business Model”. A good business model is logically constructed and experimented to verified th assumption and test feasibility and profitability. However, the is a lack of understanding about the concept of “sustainability” and difficulty to align with the 17 Sustainable Development Goals (SDGs) initiated by United Nations (UN) by existing organization. Thus, business leaders are challenged to rethink about how to manage social and environmental issues along with entrepreneurial opportunities.
The course would enable students to integrate the concept of sustainability, business model design, equip with entrepreneurial mindset and skills. Students will be challenged to simulate a proposal like an entrepreneur to exhibit their “Frontier Spirit” with team members from different countries.
The course would enable students to integrate the concept of sustainability, business model design, equip with entrepreneurial mindset and skills. Students will be challenged to simulate a proposal like an entrepreneur to exhibit their “Frontier Spirit” with team members from different countries.
到達目標 / Achievement Goal
Students will be challenged to simulate a proposal like an entrepreneur to exhibit their “Frontier Spirit” with team members from different countries.
本授業の該当ラーニングゴール Learning Goals
*本学の教育ミッションを具現化する形で設定されています。
LG1 Critical Thinking
LG2 Diversity Awareness
LG3 Ethical Decision Making
LG4 Effective Communication
LG6 Innovative Leadership (MBA)
LG7 Global Perspective (GLP)
LG2 Diversity Awareness
LG3 Ethical Decision Making
LG4 Effective Communication
LG6 Innovative Leadership (MBA)
LG7 Global Perspective (GLP)
受講後得られる具体的スキルや知識 Learning Outcomes
By the end of the course, participants will be able to:
• To understand Sustainable Development Goals (SDGs) and implications for global organizations.
• To explore the nature of corporate social responsibility, including its power and limitations.
• To understand the creation of business model for sustainability
• To understand Sustainable Development Goals (SDGs) and implications for global organizations.
• To explore the nature of corporate social responsibility, including its power and limitations.
• To understand the creation of business model for sustainability
SDGsとの関連性 Relevance to Sustainable Development Goals
Goal 4 質の高い教育をみんなに（Quality Education）
教育手法 Teaching Method
| 教育手法 Teaching Method | % of Course Time | |
|---|---|---|
| インプット型 Traditional | 20 % | |
| 参加者中心型 Participant-Centered Learning | ケースメソッド Case Method | 40 % |
| フィールドメソッド Field Method | 40 % | 合計 Total | 100 % |
事前学修と事後学修の内容、レポート、課題に対するフィードバック方法 Pre- and Post-Course Learning, Report, Feedback methods
Course Approach :
i) Small Group Discussion Before Lesson
ii) Class Discussion
iii) Group project
Required Course work (10%)
i) 1 Case Preparatory reports:
Case 3: Mymizu 2022
* Due before lesson. Submit via google classroom.
(II) Final report (30%)
A summary report based on the project work completed in class. It includes peer appraisal and self-reflection.
- less than 5-6 page, A4 sheets max
i) Small Group Discussion Before Lesson
ii) Class Discussion
iii) Group project
Required Course work (10%)
i) 1 Case Preparatory reports:
Case 3: Mymizu 2022
* Due before lesson. Submit via google classroom.
(II) Final report (30%)
A summary report based on the project work completed in class. It includes peer appraisal and self-reflection.
- less than 5-6 page, A4 sheets max
授業スケジュール Course Schedule
第1日（Day1）
Part I: Understand about Sustainability-Learn about concept of Sustainability
-Learn about relevant of Sustainability Development Goals (SDGs) to business
Part III: Understand about Business Model
- Learn about the entrepreneurial opportunities
- Learn and apply business model design
●使用するケース
Case 1: No Going Back: Challenges and Opportunities After COVID-19Case ２: Sustainability at Ikea Group
第2日（Day2）
Part IV: Create Sustainable Business Model (SBM) towards SDG- Create SBM proposal
Part V: Presentation of Sustainable Business Model (SBM)
- Present and evaluate SBM
●使用するケース
case ３: Mymizu 2022成績評価方法 Evaluation Criteria
*成績は下記該当項目を基に決定されます。
*クラス貢献度合計はコールドコールと授業内での挙手発言の合算値です。
*クラス貢献度合計はコールドコールと授業内での挙手発言の合算値です。
| 講師用内規準拠 Method of Assessment | Weights |
|---|---|
| コールドコール Cold Call | 0 % |
| 授業内での挙手発言 Class Contribution | 40 % |
| クラス貢献度合計 Class Contribution Total | 40 % |
| 予習レポート Preparation Report | 10 % |
| 小テスト Quizzes / Tests | 0 % |
| シミュレーション成績 Simulation | 10 % |
| ケース試験 Case Exam | 0 % |
| 最終レポート Final Report | 30 % |
| 期末試験 Final Exam | 0 % |
| 参加者による相互評価 Peer Assessment | 10 % |
| 合計 Total | 100 % |
評価の留意事項 Notes on Evaluation Criteria
教科書 Textbook
- Harvard Business Review 1. Corporate Sustainability Reporting: An Innovative Tool for the Greater Good of All Dorothy Paun 2. The Top Sustainability Stories of 2019 Andrew Winston 3) The Lean Startup: How Constant Innovation Creates Radically Successful 「「Harvard Business Review on Greening Your Business Profitably」」Harvard Business Review Press（2011）
参考文献・資料 Additional Readings and Resource
1. Corporate Sustainability Reporting: An Innovative Tool for the Greater Good of All Dorothy Paun
2. The Top Sustainability Stories of 2019 Andrew Winston
3. The Lean Startup: How Constant Innovation Creates Radically Successful Businesses By Eric Ries
2. The Top Sustainability Stories of 2019 Andrew Winston
3. The Lean Startup: How Constant Innovation Creates Radically Successful Businesses By Eric Ries
授業調査に対するコメント Comment on Course Evaluation
Final individual scores will be subjected to moderation by the faculty member based on entire class performance.
担当教員のプロフィール About the Instructor
Dr Goi is a professor in the Faculty of Management at NUCB Business School. He received his PhD in Media and Governance from Keio University and MBA at Waseda University in Japan. His research and teaching fields include Design Thinking, Entrepreneurship and Sustainability Development. Dr Goi has rich experience in management research about student-based venture creation in Japan and the ASEAN region. His publication titled “Dynamic Capability for the Success of Student-Based Gestation Ventures” was awarded the Best Journal Paper Award at the 12th Association for Policy Informatics Conference held in Japan in 2016. In recent years, Goi Hoe Chin employed collaborative and remote based design thinking methods to create solutions for regional towns in Chiba, Kanagawa, Aichi and Gifu prefectures in Japan. His corporate partners include Toyota Corporation, Ricoh Corporation, Tokyu Land Corporation, Ena Kawakamiya, Showa Lifestyle Museum etc. The design thinking project with Toyota Corporation was chosen as a “Best Partnership Award” (Finalist) at AMBA & BGA’s Excellence Awards in 2021.
（実務経験 Work experience）
Prior to his academic and research work, Dr has possessed diverse working experienced in private, government and non profit sector in Singapore for more than 10 years. He has served as a manager in several regional Community Development Councils (government) in Singapore for about 10 years. He has contributed to the development and implementation of regional policies, and organised community and welfare projects that created social impact on the local community.
In addition, Dr has also acted at the Assistant Director in National Volunteerism and Philanthropy Centre to develop partnership development and consultation on corporate social responsibility (CSR) program for several corporation, such as, Avanade (Asia) and DHL (Singapore).